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Rob Linnemann, Regional Vice President, Sales,
Hibu Inc.

Hibu Helps Make Digital Marketing Easy

Hibu Inc., a new IMARK member service provider, is a one-stop shop for integrated digital marketing programs designed to generate leads and increase visibility online.

Hibu serves more than 70,000 small to medium-sized businesses across a wide range of industries. The company’s advanced proprietary Digital Marketing Platform integrates and automates the development, management and optimization of cross-channel, performance marketing and marketing technology services.

“We provide local businesses with an all-in-one, integrated digital marketing solution, including websites, reviews, SEO, SEM, social marketing, reputation management and customer relationship management tools,” said Rob Linnemann, regional vice president, sales, Hibu. “By linking all the components of our client’s digital marketing, we’re able to deliver significantly better results.”

Hibu is the first digital marketing services provider to have achieved badged status with Google, Meta, Microsoft and Amazon—the top four digital advertising networks in the world. “This means we have demonstrated that we have the experience, expertise, platforms and client service teams necessary to merit those recognitions and to deliver tremendous value to our clients,” Linnemann said.

“Hibu is the real deal,” said Dan McLaughlin, president & CEO, Benfield Electric Supply Companies, an IMARK member based in Mount Vernon, New York. “We have quickly seen solid results, trackable inquiries and opportunities to grow our business in this highly competitive market!”

Hibu built a new website for Benfield. “It is professional, concise and given our rather complex business—they did a fantastic job,” McLaughlin said. “Hibu then started the marketing that is amazing! That is where they shine. We gave them an area and some keywords to utilize out in the metaverse. They cast a net, and the leads are coming in daily!”

Hibu clients benefit from the experience the company has amassed from running hundreds of thousands of marketing campaigns for local businesses across the nation. The company’s team of local sales reps know the ins and outs of doing business in the local market. And Hibu prides itself on helping clients generate quality leads and providing detailed, real-time, transparent reporting of results with its cutting-edge client dashboard and lead scoring technology. The lead intelligence clients receive helps optimize current client and prospective client interactions.

“To put it simply, Hibu helps make digital marketing easy,” said Linnemann. “Our clients come to us for help with acquiring new customers, targeting sales revenue in their most profitable product segments, driving visitors to their website and e-commerce properties and leveraging co-op dollars where possible.”

Hibu’s business is built on a “client-for-life” approach. “Our sales and operations teams consult with our clients to design and build for them an effective digital presence and digital marketing campaign,” said Linnemann. “Following campaign launch, our sales teams have regularly scheduled ongoing engagement with our clients.”

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