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The 'New Normal'

For Communicating with Contractor Customers

Chairman's Perspective

Take the Offensive in 2019

I'm hopeful that all of you are experiencing a strong 2018 on both the top and bottom lines of your businesses. I remember in high school, after going undefeated during the season, one of my...

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Executive Message

IMARK Announces Winners of Electrical Industry 'Elevator Pitch' Competition

We are pleased to share our column space with the winners of the IMARK Elevator Pitch competition on behalf of the electrical industry.As we all know, not enough bright and talented young people...

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Features

Winning Strategies

For Small Electrical Distributors

Small distributorships focus on developing and implementing strategies that reduce customer attrition and promote growth.

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From The Front Lines:

Reps Share Insights Into Changing Industry

From emerging technologies and the IoT to online sellers and recruiting new talent, rep agency execs offer insights into the challenges, opportunities and trends shaping the industry.

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The "New Normal"

For Communicating with Contractor Customers

In a competitive business environment that’s increasingly reliant on digital mediums, distributors pursue new ways of communicating with contractors.

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All In A Day's Work

A Day In The Life Of A Technical Sales Specialist

Several of the industry’s busiest and most successful technical sales specialists provide a behind-the-scenes look at the ins and outs that make up their typical work day

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Rev Up Your Revenue in 2019

New Products with Great Sales Potential

Successful electrical distributors research the products
that will best meet their customers’ needs and then
work them into their inventories throughout the
year. To give you a great head start for the new year, IMARK Now reached out to a number of electrical industry suppliers and compiled a list of key product lines with the potential for above average sales growth rates in 2019.

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News

Member News

Crescent Electric Acquires National Electric SupplyCrescent Electric Supply Co. in East Dubuque, Illinois has purchased Albuquerque, New Mexico-based National Electric Supply Co. Inc. Founded in...

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In Memoriam

Delores Helsel passed away on Oct. 14 at the age of 84. She was the owner and president of Helsel-Jepperson Electrical Inc. in Chicago Heights, Illinois.Helsel came to work every day with a smile...

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Supplier News

Leviton Products Featured on TLC EpisodeLevitons Decora Smart with Wi-Fi technology lighting controls were featured in the debut episode of TLCs new Make This Place Your Home. The homeowners were...

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Profiles

MSP Profile: Scranton Technoloy Solutions

Why Doing It Right Is Vital To Business Success

Information technology (IT), including software applications and network infrastructure, is more than a simple cost of doing business or a “necessary evil”—it is vital in order to...

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Member Profile: Holder Electric Supply

Resilient as a Result of a Simple Business Philosophy

Holder Electric Supply in Greenville, South Carolina recently served as a hub for storm preparation when Hurricane Florence threatened its region.Customers streamed in looking for parts to keep...

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Member Proile: Dakota Supply Group

EMPLOYEE-OWNED AND ON THE RISEWith a team of lighting, design, product, automation and quotation specialists and nearly 30,000 electrical products in stock, Dakota Supply Group (DSG) helps...

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Management Strategies

IMARK News

Marketing Power

Open Interactive Magazine

Prefer a traditional 2-page format? You can read through the Fall 2018 issue with the PageTurnPro Interactive Magazine.